Learn From a PPC Expert With over 10 Years Experience, Get the knowledge you need to grow
Dominate the Search Results and Win
Google Ads (formerly called Google AdWords) is a fantastic way to generate leads and revenue for businesses.
It’s effective, scalable and highly measurable. But, it is a very technical product and without the right training, you could be wasting your marketing budget.
I'm here to help you maximize your budget and get amazing results!
Course Curriculum
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Initial Settings, Bid Strategy and Targeting Setup
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Creating Sitelinks
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Creating Callout Extensions
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Adding a Call Extension
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Structured Snippet Extension
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Location Extensions
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Promotion Extension
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Price Extensions
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Message Extensions
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Adgroups and Keywords
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Standard Text Ads
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Responsive Search Ads
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Setup Complete
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Adding Your Negative Keywords
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Adding Your Billing Information
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Introduction to Audiences
(2:51)
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Exclusion Audiences Explained
(4:20)
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Exclusion Audiences Walkthrough
(7:02)
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Observation Audiences Explained
(2:04)
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Adding Observation Audiences
(3:41)
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Observation Audiences Bid Adjustments
(6:40)
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Introduction to Remarketing Audiences
(1:44)
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Link Google Ads to Google Analytics
(4:44)
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Remarketing Audiences in Analytics - All Users
(4:22)
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Google Analytics Custom Audiences
(14:29)
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Introduction to RLSA (Remarketing Lists for Search Ads)
(2:29)
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How to Set up an RLSA Campaign
(12:24)
When You Enroll, You'll Also Get These Courses for Free! (Regular price $47 each)
Get free access to the MS Excel for PPC Reporting, Tracking and Tagging with the Google Tag Manager and Conversion Rate Optimization with Google Optimize.
PPC is more than Google Ads alone. Become a true PPC expert
Learn Proven Strategies From a Veteran of Google Ads
Learn from a PPC expert who has managed over 7 million dollars of Google Ads budget across dozens of niches including service based businesses and e-commerce for both B2C and B2B. Level up with proven strategies.
Over 80+ Video Lessons and Counting
In this course comprising of over 80 lessons, you can expect to see detailed screen-sharing tutorials and video presentations covering all aspects of how to run successful search campaigns on Google Ads. New videos are added regularly!
Unlimited Instructor Support and Mentoring
Use my ‘Ask the Tutor’ system to submit a question directly to me and receive a notification when your question has been promptly answered. All learners enrolled on The PPC Accelerator™ will have full access to this feature.
That's Right, You Get Unlimited Tutor Support
When learning a new skill or developing your knowledge through online training, it is important that you still have the full classroom experience.
This means you should have the ability to ask the tutor a question about anything you encounter within the course.
Use my ‘Ask the Tutor’ system to submit a question directly to me and receive an email notification when your question has been promptly answered. All learners enrolled on The PPC Accelerator™ will have full access to this feature.
See What Others Have to Say
Darren presents material in a very clear, concise and organized manner. He takes a technical product like Google Ads and breaks it down so that you can feel more confident with your marketing! He also provides very speedy responses to your questions. Highly recommend! - Matthesa Gregg
Great course, all info relevant and up to date!. The layout and structure of the course is easy to follow. Darren has a great style of teaching, giving clear and detailed explanations on what can be an overwhelming and complex topic - Google Ads!
If you're a business owner looking to run your own ads, it's a no-brainer investment. Trying to do it alone without this course will see you wasting more money than the cost of this course and some of your time... - Ben Turner
Meet Your Instructor
Darren "The Big Marketer" Taylor is a Professional PPC consultant, trainer and YouTuber with over 10 years experience running profitable PPC campaigns, spending over 7 million dollars on Google Ads.
He is also a digital marketing lecturer with the Institute of Data and Marketing, The University of Greenwich and Hult International Business School.
Darren has worked with clients of all sizes from small businesses to large international Fortune 500 and FTSE 100 companies, growing revenue through the power of Google Ads.
Still Not Sure? Check Out This Free Video from The PPC Accelerator™
Get a feel for the course by watching this example of a tutorial included. You can preview other modules by looking at the course curriculum at further up the page.
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|
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